Overview
Accumulated 28 years of experience managing teams and directly developing digital/creative strategies for products and services designed to improve communities and organizations.
Core activities are adapted for project success:
To ensure the continued improvement of products, an emphasis on user research is placed on all strategies.
Consistent evaluation of the market for innovative competitiveness.
Expertise
Skills
Design: Figma, Illustrator Photoshop, XD, InDesign, Acrobat Pro
Audio/Video: Premiere, After Effects Final Cut Pro & Express,
Web Languages: HTML, CSS
Business Utilities: Pages, Numbers, Keynote, Word, Excel, PowerPoint
AI: MidJourney, Adobe Express, ChatGPT
Education
Corcoran College of ART AND DESIGN
Bachelor of Fine Arts
Experience
Mathematica | 2019-2025
Director of Design and Experience
Transformed a traditional design unit into a strategic, consultative force. Built and led a 20+ person team across UX/UI, brand, and software development to deliver cohesive, data-driven experiences.
Elevated brand consistency and product usability by introducing scalable design systems and process frameworks.
Coordinated interdepartmental teams to develop digital strategies
Introduced UXUI and media service offerings to exceed billability targets.
Spearheaded a brand refresh aligning identity and messaging with market positioning.
Established Creative Ambassadors to promote innovation across UX, media, and information design.
Partnered with engineering and marketing to launch interactive content and video storytelling initiatives.
Implemented brand management protocols and reporting standards for project efficiency and budget alignment.
Advocated for user research integration in all design phases, fostering a culture of experimentation and iteration.
Palladian Partners | 2018
Creative Director
Led the strategy, creation, and management of user-focused science and medical content across digital, mobile, and social platforms, enhancing audience engagement and accessibility.
Led cross-functional teams to deliver user-centered content for 1M+ users.
Applied UX/UI best practices and trained design teams to streamline workflows and elevate product experiences.
Directed strategic client engagements, including brainstorms, presentations, and brand storytelling.
Managed project planning and budgets ($50K–$150K), ensuring on-time, goal-aligned delivery.
Envolve PeopleCare/LiveHealthier, Inc. | 2013-2018
Director of Digital Creative Content and Engagement
Developed strategies and managed branded digital content to influence healthy behaviors for workforce and health plan members.
Collaborated with behavioral science, social media, and product teams to create multi-platform content strategies based on user experience research.
Identified content opportunities and developed scalable, measurable processes for co-branded content delivery.
Worked with business development teams to create budgets ($200K-$75K per project) and marketing language showcasing the group’s mission and capabilities.
RTC Relationship Marketing | 2012-2013
Interactive Art Director
Designed interactive products to increase engagement and maintain retention with a rheumatoid arthritis pharmaceutical program.
Developed retention strategies for interactive campaigns targeting the general population and healthcare providers of +1M.
Hands-on concept development and art direction of digital campaigns for new product launches
Equals Three Communications, Inc. | 2006-2012
Integrated Marketing Creative Director
Built and managed creative staff and all creative planning, strategy development and production for brand development and award-winning integrated campaigns for commercial, government and nonprofit clients.
Introduced and managed digital creative standards to manage product development for websites, web banners, graphic emails and front end coding languages, HTML and CSS
Directed integrated campaign strategies for web/mobile products, digital, print, and broadcast advertising for audiences +1M-100K.
Established budgets (+$150K-75K per project) and negotiated vendor services for local to national creative product/campaign development and production
Worked closely with the project management, media and web development staff for campaign planning and implementation
Previous Experience
IQ Solutions | 2000-2006
Senior Art Director
The Bomstein Agency | 1999-2000
Ideologist (Art Director/Strategist)
Earle Palmer Brown | 1999
Studio Artist
Henry J. Kaufman & Associates | 1998
Junior Art Director
WaveLynx | 1997
Web Designer